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Product photography studios

Your entire packshot production, from the studio floor to delivery.

Etouch brings the studio, its clients and its retouchers onto a single project. From the shoot to the invoice, every image moves forward in one place — without a single email or lost version.

Two spaces

One tool, the two halves of your craft.

The studio floor

The studio floor, under control

Calendar, bookings, sessions, machines, timers, consumables — through to the invoice.

  • Calendar & bookings
  • Sessions, machines & timers
  • Consumables by scan, session invoice

Post-production

Post-production, without the friction

Review and annotation, client selection, multi-round retouching, per-image validation, then delivery.

  • Review, annotation & selection
  • Versioned multi-round retouching
  • Per-image validation & delivery

For every role

Three roles, one workspace.

Studios

Create the projects, upload the packshots, assign the retouchers, quote and invoice — studio floor and post-production together.

  • Two workspaces: the studio floor and post-production
  • Retoucher and guideline assignment
  • Quotes, Etouch invoice or Pennylane draft

Clients

Browse the gallery, select, annotate, validate, download. Nothing more.

  • Selection and annotation on the image
  • Image-by-image validation
  • Deliverable download and payment

Retouchers

Guidelines, reference images, delivery round by round. Every version is tracked.

  • Guidelines and reference images
  • Versioned multi-round delivery
  • A notification on every round

A project's journey

Seven stages, from prep to delivery.

  1. Studio

    Studio prep

    The studio creates the project and uploads the packshots — previews generated automatically.

  2. Client

    Client review

    The client browses the gallery, annotates and selects the images to retouch.

  3. Studio

    Selection confirmation

    The studio assigns the retoucher and attaches the guidelines.

  4. Retoucher

    In retouch

    The retoucher delivers their versions, round by round.

  5. Client

    Client validation

    The client approves or rejects each image — one rejection reopens a round.

  6. Studio, Client

    Done

    The studio invoices, the client downloads the deliverables.

  7. Lifecycle

    Archived

    The project is closed and filed away.

Review & annotation

Feedback right on the image

Clients draw rectangles, ellipses and arrows or drop numbered pins onto the shot. Every comment is a thread, tied to a precise spot.

  • Rectangle, ellipse, arrow, freehand and pin tools
  • Threaded, numbered comments per image
  • Pan, zoom and color-coded markup

Multi-round retouching

Compare every version, round by round

Retouchers deliver versioned rounds against the brief. A before/after slider puts the original next to the retouch — validation takes seconds.

  • Original vs retouched side-by-side slider
  • Versioned rounds — v0, v1, v2…
  • Rejected images loop back automatically

The studio floor

Run your shoots, from planning to invoice

Schedule your sessions, track every station live — machines, timers, consumables scanned — then turn the session into an invoice, reconciled with Pennylane and settled via Stripe.

  • Calendar of sessions and bookings
  • Timers per machine and per station
  • Consumables tracked by scan, line-by-line invoice

And also

And everything else, in the same place.

The building blocks of a full packshot production — from selection to delivery, from the studio floor to access control.

Client selection

The client picks what goes to retouch

Delivery & sharing

Deliver the final files, or a public link

Client validation

The client validates, image by image

Calendar & bookings

Every shoot on one calendar

05

Role-based access control

Each role has its own access. Clients never see guidelines, retouchers, or retoucher pricing.

Upload and asset management

A project, a client, your images online

04

Real-time collaboration

Contextual comments, image annotations, push and email notifications on every status change.

Works with

FAQ

The questions we get asked.

The essentials before you start. Another question? Reach out.

Take back control of your packshot productions.

Deliver faster, with the traceability and control your clients expect. No commitment.